3 Cart Features To Try This Black Friday !

The November sales period is a huge opportunity to drive record profits for your brand. Whatever your offer is this year, here are some exciting hacks you can try with Unicorn to increase your AOV and revenue per visit.

Instead of closing down your site, you can replace your cart's checkout button with a countdown timer instead. This is a great hack to hype your customer base before your sale officially launches and lets them fill their cart up with their chosen items.

Once the sale launches, you set the checkout button live again and hide the countdown timer block - and customers will RUN to checkout and make sure they can get all their items.

Cart blocks to use:

If you have certain SKUs with too much inventory, or simply want to incentivise customers to add more to cart - then this is a great way to convert your high intent customers into high spending ones.

When a customer has an item in their cart, you can setup a Spend and Save e.g. Buy 2 get extra 10% off, Buy 3 get extra 15% off.

This is great to use as a mid-sale offer, especially if you put a countdown timer on it to drive urgency and scarcity.

Cart blocks to use:

The O.G sale strategy of the gift with purchase is a surefire way to get customers to maintain high AOVs, even when your items are discounted. We find the sweet spot is 2/3 tiers of GWPs, to reward customers when they spend more - without overwhelming them with offers in the cart.

TIP: You can 'auto-add' the free gifts to cart by selecting 'Auto Add Product To Cart' within the Add To Unlock setup.

Even if there is a variant for the product, there will be a pop-up that prompts customers to select their choice which they cannot miss.

Cart blocks to use: